Jaw-Dropping Stats About Personalization You Can’t Ignore Every digital store owner knows how crucial personalization is. When each customer sees products tailored to their interests, the equation is simple: personal relevance = higher conversion. But here’s the hard truth — effective personalization is much harder than it sounds. Here are some stats that might surprise you: 85% of companies believe they offer personalized experiences — but only 60% of customers agree. (Segment) 63% of digital marketing execs say they struggle to deliver truly tailored experiences. (Gartner) 61% of customers feel treated like a number, not a person. (Salesforce) Only 17% of marketing execs are using AI/ML extensively, even though 84% believe in its power for personalization. (Gartner) 80% of businesses report increased spending (an average of 38% more) when personalization is done right. (Twilio/Segment) 49% of Gen Z are less likely to buy from brands that don’t personalize. (Twilio/Segment) 71% of customers expect personalized experiences — and 76% get frustrated when they don’t get them. (McKinsey) At Barilliance We don’t just talk personalization — we make it work. Smarter. Faster. Better. 📸 In the photo: Us chasing trends like your customers chase relevant recommendations — make sure they find what they’re looking for
About us
Personalized, Pinpoint Marketing, Every Step of the Purchase Journey Barilliance is an integrated suite of applications that enables e-commerce sites of any size to deliver a personalized shopping experience by adding a single code snippet to their site. The suite includes: cross channel personalized product recommendations, behavioral triggered emails and real-time onsite personalization. All applications operate on the Barilliance personalization platform from a single easy to use control panel. You can choose to implement any of the solutions and add other functions later, without the need for further implementations. Barilliance Software-as-a-Service (SaaS) delivery and Zero Integration technology enable online retailers to reap the benefits of our personalization technology, without upfront investment. Founded in 2009 and headquartered in Tel Aviv, Israel with local offices worldwide, Barilliance serves over 500 eCommerce sites in 30 countries.
- Website
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http://barilliance.com
External link for Barilliance
- Industry
- Technology, Information and Internet
- Company size
- 11-50 employees
- Type
- Privately Held
- Founded
- 2009
- Specialties
- Website Personalization, conversion rate optimization, shopping cart abandonment, product recommendations, and ab testing
Locations
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Primary
Get directions
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Get directions
Tel Aviv, IL